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Media Campaign Manager-Amazon Marketplace



Marketing & Communications
Posted on Saturday, April 6, 2024

Job Description:

Who We Are:

We’re Cart.com, one of the fastest growing commerce enablement companies in the world. We provide the digital and physical infrastructure that empowers thousands of leading B2B and B2C companies to unify commerce operations across channels and sell and fulfil anywhere their customers are.

We’re building toward a world where commerce has no bounds. Our enterprise-grade software, services and logistics infrastructure, including our own network of omnichannel fulfillment and distribution centers, enable merchants to navigate an increasingly complex operating landscape and drive efficient growth.

Our goal is to be the global backbone of commerce. To achieve it, we’re looking for entrepreneurial, innovative and determined teammates who are eager to help our growing base of customers simplify their commerce operations and seamlessly reach their own customers, wherever they are. Sound like you? We’d love to hear from you.

Cart.com Fast Facts:

  • 6,000+ customers worldwide

  • 1,600+ employees globally

  • 14 warehouses nationwide, totaling over 8 million square feet of space

  • Our software lists $10+ trillion in product value across channels

  • Our digital and physical operations support $8+ billion in Gross Merchandise Value

Our values:

Cart.com is building a company that is committed to living out these 6 core values:

  • Be brand obsessed: Our lives are shaped by the brands we interact with daily. We obsess over the brands we serve, and about the things they care about.

  • Think beyond the box: “We’ve always done it that way” is not a phrase uttered often at our office. We create creative solutions to complex problems.

  • Don’t give up: We learn from our challenges and see them for what they are; great building blocks to an amazing brand story.

  • Speak up: We communicate clearly and directly because we care deeply. Communication is the bedrock of our community.

  • Work together: We’ve built a team that prides itself on diversity of thought and background. Collaboration is better with contrast.

  • Remember to be human: We work hard, but we leave room for the people, places and things that we love

This position is open to applicants or individuals who are located in or willing to move to AZ, CO, FL, GA, IL, IN, MD, NV, NJ, NY, OH, OR, PA, TN, TX, UT.

The Role:

We are hiring a Media Manager to join our unique cross-functional Media and Advertising team. This team delivers strategic and creative media and advertising solutions for our clients. In this role you will have the opportunity to work with clients from small startups to established, world-famous brands and see the impact you have on their business every day. If you enjoy diving deep to understand performance, while also helping to craft big picture strategy, and value the impact that great creative can have on brand growth, there’s a spot for you on this highly visible, rapidly growing team. You will also interface cross-functionally with internal teams as well as external clients and must be fantastic at developing and managing relationships.

As a Media Manager you are an analytical and strategic thinker, demonstrating the ability to learn and iterate quickly to focus on the best outcomes. You succeed by accelerating sales growth through data-driven optimizations to our client’s brand media strategy.

What You’ll Do:

  • Manage paid media and advertising campaign strategy, setup, ongoing optimization, and reporting

  • Research and analyze our clients’ business, competitors, and target audiences in order to recommend channel, budget, and targeting strategies

  • Setup and monitor multiple campaigns across Amazon (Amazon Advertising Console and Amazon DSP) and other channels (e.g. programmatic, paid social, paid search)

  • Effectively manage advertising campaigns through available ad tech tools to drive efficiency and enable focus on delivering on the strategy

  • Synthesize performance data and present concise, actionable insights to our clients on a regular basis

  • Proactively identify business opportunities for our clients (e.g., new targeting opportunities, new ad formats, novel ways of leap-frogging competitors, etc.)

  • Deliver flawless execution of media strategy, optimizations, and testing plans

  • Partner with Brand Management Lead to maintain an integrated approach to strategy, creative, and advertising, and enroll cross-discipline team members where relevant

  • Execute on client deliverables, and provide clear direction & vision on priorities to help achieve client goals

  • Proactively assist with thought leadership and POVs for clients on industry trends

Who You Are:

  • Very comfortable working in Excel, PowerPoint, Google Docs/Drive

  • A Strategic thinker, analytical, ability to learn quickly

  • Strong sense of ownership, drives for results and thrives in a high-performance culture

  • Follow trends within advertising and media

What You’ve Done:

  • 4+ years of hands-on experience with direct ownership of planning, executing, and optimizing media and advertising campaigns across various channels, including Amazon Advertising Console, Amazon DSP, programmatic, paid social, paid search, keyword research, content optimization, bid/budget management, and reporting.

  • Proven experience aggregating and analyzing data from multiple sources and reporting on performance.

  • Proven experience recommending campaign budgets based on historical data and best practices

  • Professional experience working directly with clients to address challenges/opportunities, and communicating complex technical topics to a wide range of audiences.

Nice to Haves:

  • Experience with Helium 10, Jungle Scout, Similar Web, Skai, Perpetua, Pacvue, or other relevant tools

  • Understanding of Amazon business factors (e.g., inventory, buy box ownership, etc.)

  • Experience working across the Ecommerce and paid media landscape (e.g., Shopify, Google Ads, social advertising, etc.)

  • Previous agency experience

Currently, Cart.com does not intend to hire candidates who will need, now or in the future, Cart.com sponsorship through any non-immigrant visa category such as the H-1B, H-1B1, E-3, O-1, or TN.

All hiring is contingent on eligibility to work in the United States. We are unable to sponsor or transfer visas for applicants.

Cart.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.